Optus, Dandelion
TV, Outdoor, Print, digital
Optus is Australia’s second largest telco.
We created a simple beautiful idea, that demonstrates the power of how we all connect.
To do this we created the yellow cube that became the visual metaphor for this thought. It was the key to the idea and became a physical manifestation of our proposition that as family and friends we are ‘Better Off Together’ with Optus.
Because connecting to our family or friends, is actually what matters most.
